client
Nestle Purinaindustry
FMCGyear
2020task
Having hosted the 5 previous events, the task was to organise another high-quality event for Nestle Purina’s domestic Annual Conference to showcase business goals and objectives, motivate employees, and sum up the year.
idea
To host the domestic conference in Sochi - the recent Olympic capital of Russia - for the first time. This time around, there was a tightened agenda, which meant business and entertainment activities were more intense and more appreciated by the participants. The group were invited to stay at a prestigious hotel in the heart of Sochi and took part in a LipDub music video as a fun-filled team building activity, filmed on the grounds of the hotel. The video received a standing ovation when it was showed at the Rock-n-Roll themed Gala dinner, and the evening was topped off with performances including aerial acrobats, freestyle motorbikes and fire jugglers.
result
Once again, the feedback was extremely positive overall. The client particularly appreciated JTBE’s outstanding service on the preparation of the event, as well as the execution. The professional, dedicated team delivered creative thinking and an individual approach to cater to the client's specific needs and requirements.
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334
participants
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2
business speakers
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1000
props